Primrose Mother's Day Flowers by Primrose Florist

At Primrose Florist, Mother's Day is one of our favourite times of year. Our experienced local florist team carefully selects the freshest seasonal flowers to create hand-tied bouquets that feel as special as the mums we design them for. Whether you're in Primrose itself, or nearby Rosebank and Heatherfield, we're here to help you say "thank you" beautifully.

From soft pastels of roses, lisianthus, and fragrant stocks to bold, modern designs, every Mother's Day bouquet is made to order in our Primrose studio, just a short stroll from Primrose Park and the High Street. We know the local homes and businesses along Willow Lane and around Primrose Square, so your gift is handled with genuine local care from our workbench to their doorstep.

Need your flowers quickly? We offer trusted same-day delivery across Primrose and surrounding areas when you order online before 3 PM. Simply choose your favourite design, add your personal message, and our skilled florists will do the rest.

  • Hand-crafted Mother's Day bouquets made fresh in Primrose
  • Local same-day delivery available until 3 PM
  • Reliable, friendly service from an established neighbourhood florist

Show your appreciation with expert-designed Mother's Day flowers from Primrose Florist - your trusted local flower shop in Primrose.

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MOTHER'S DAY FLOWERS
A lavish Mother's Day floral display sits crisply defined against a clean white backdrop, as if showcased in a Primrose Hill studio ready for same-day delivery. The arrangement forms a full, domed crown of colour above a clear glass vase, where straight green stems are visible through the water, hinting at careful, professional conditioning by a local florist. Large pink roses dominate the composition, each bloom opening in generous spirals with petals that deepen to a slightly darker pink at the edges, creating a gentle, velvety gradient. Around them, numerous clusters of tiny coral-pink flowers, reminiscent of kalanchoe, lend a playful, almost confetti-like texture, echoing the cheerful streets around Regent's Park Road. Lime-green button chrysanthemums and plush chartreuse cockscomb-style florets add a vivid, contemporary twist, their rounded forms and frilled surfaces offering a tactile contrast to the smooth rose petals. Delicate white daisy spray chrysanthemums are woven between the brighter tones, their crisp petals catching the light and bringing balance and freshness. Dark green foliage fills the base and peeks between the blossoms, giving structure and depth that make the colours feel even more vibrant, like a burst of spring along Gloucester Avenue. To the lower right, a shiny, heart-shaped foil balloon completes the gift. Its white or pale silver background is sprinkled with irregular dots in shimmering gold, silver, and peach, while a bold peach heart in the centre carries the message "HAPPY Mother's DAY" in stylish black script and capitals. Together, the luxurious bouquet and festive balloon create an image of warmth, appreciation, and celebration, ideal for illustrating a Mother's Day flower-and-balloon bundle from a trusted Primrose florist serving the local community.
MOTHER'S DAY DELIGHT
£65.00
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Set against a clean white backdrop, this elegant floral arrangement appears as though it has been freshly placed on a Primrose townhouse windowsill, ready to catch the soft North London light. The composition focuses on a generous cluster of plush red roses mingled with creamy white roses, each head perfectly shaped and carefully angled so that the spiralling petals are clearly visible. Between the roses, countless tiny red filler flowers, similar in form to gypsophila, create a delicate haze, filling any gaps with a fine, lacy texture. Bright, round red hypericum berries punctuate the bouquet like small ornaments, their smooth surfaces reflecting a gentle sheen that enhances the festive mood. Surrounding the blooms, mixed foliage in varying greens - from the rounded, cool-toned leaves of eucalyptus to deeper, glossy leaves - provides movement and volume, suggesting a hand-crafted touch from an experienced local florist. All of this is gathered neatly into a transparent rectangular glass vase, where the green stems can be seen standing straight in clear water, adding to the modern yet timeless look. Around the centre of the vase, a green and white gingham ribbon is wrapped snugly, its checked pattern bringing warmth and a hint of rustic charm, much like the relaxed atmosphere of Primrose Hill cafés and weekend markets. In the lower right of the image, an orange circular graphic with white capital letters states "VASE INCLUDED," clearly indicating that this is a complete, ready-to-display gift. The bouquet radiates romance and celebration, ideal for birthdays, anniversaries, or a thoughtful surprise delivered across Primrose and nearby streets.
QUEEN OF HEARTS
£75.00
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A thoughtfully styled bouquet of gerbera daisies is photographed in a bright, uncluttered studio setting, the kind of arrangement you might have delivered to a Primrose Hill townhouse overlooking Regent's Park. The flowers form a generous, rounded cluster, with roughly a dozen large gerbera blooms all fully open and facing slightly outward, like cheerful faces in conversation. The colour harmony is uplifting: vivid yellow blooms that suggest morning sunshine over Primrose Hill, bold orange flowers radiating warmth, and deep magenta gerberas adding a rich, almost velvety intensity. Each flower shows a dark central disk, finely textured and slightly domed, giving the bouquet a sense of structure and depth. Subtle flashes of dark green foliage nestle between the blooms, enhancing the freshness and framing the brighter tones. The bouquet is hand-tied, its stems gathered into a tidy column and wrapped first in a layer of rustic light brown kraft paper, softly creased and folded. Over this, a sheath of clear cellophane encircles the arrangement, smooth and glossy, reflecting soft highlights from the studio lighting. Natural twine is wound around the stems and tied in a modest bow, evoking a relaxed, artisan style typical of a small local florist. The whole bundle is placed upright in a slender, clear glass vase filled with water, allowing the viewer to see the clean green stems and the way they fan slightly at the base. To the right-hand side, just in front of the vase, a round white balloon adds a clear message of affection. Its surface is sprinkled with gold and pink confetti spots and tiny hearts, and the words "best Mum" appear in elegant pink cursive at the centre. The combination of bright daisies and loving balloon feels ideal for Mother's Day, a birthday, or any occasion when someone in Primrose or the surrounding streets deserves an extra burst of colour and gratitude.
SUNNY GARDEN & MUM BALLOON
£65.00
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Picture the soft sunlight that kisses the lawns of Primrose Hill-this bouquet channels such gentle radiance with an ensemble of pastel blooms and delicate greenery. At the core are plump, blushing roses in peach-pink, their petals evoking quiet romance and the calm of a Primrose bakery on a Sunday morning. Bold, peach-hued gerberas offer joyful symmetry and vibrant tone, contrasted with the cloudlike sparseness of baby's breath and white chrysanthemums sporting fresh green accents. Eucalyptus leaves thread between the flowers, adding their subtle scent and rich color that recalls the foliage along Albert Terrace. Housed within a clear, textured glass vase, the stems and water gleam with vitality-an emblem of the bouquet's freshness. A bow of raffia circles the vase's neck, bearing a neat, unadorned white tag for personalized sentiments. Perfect for quiet celebrations, warm thanks, or simply brightening a living space, this bouquet is a lovely example of Primrose Florist's artistry and the neighborhood's understated elegance.
CANDY CRUSH
£55.00
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Emanating the tranquil elegance of Primrose, this hand-tied bouquet tells a local love story through its selection of blooms and artisan craftsmanship. At its core, pristine white roses radiate purity and light, their delicate petals nearly translucent in the soft daylight that spills through Primrose's leafy avenues. Interspersed, crimson roses pulse with emotion, creating a lively interplay of colour and sentiment. The arrangement is enriched by lush, emerald-green ruscus leaves, dancing with flecks of cream-variegated foliage that sparkle in the gentle afternoon sun. Eucalyptus branches introduce a whisper of aromatic freshness, reminiscent of strolls along Chalcot Square. Resting in an envelope of blush-pink, semi-transparent paper, the bouquet is both inviting and sophisticated-a subtle nod to the local neighbourhood's refined charm. Designed to celebrate occasions from heartfelt birthdays to spontaneous gestures, this arrangement reflects the artistry and personal touch of Primrose Florist. Tightly woven yet brimming with texture, colour, and gentle fragrance, it's a bouquet that lingers in memory, offering a gentle embrace of beauty for both special days and everyday moments.
INFINITY
£79.00
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A radiant maternity bouquet stands out sharply against a clean white background, as if ready to be delivered straight to a baby shower in Primrose. The arrangement centres on striking fuchsia gerbera daisies, their dark, velvety centres and perfectly arranged petals creating circular bursts of colour that feel both modern and playful. Between these vivid blooms, blush and mid-toned pink roses unfold at different stages; tight buds promise future blossoms while half-open roses reveal soft, layered petals that suggest tenderness and care. Threaded through the bouquet are light purple filler flowers, likely statice or limonium, whose tiny clustered heads add fine texture and a cool-toned counterpoint to the warm pink palette. Lush green foliage provides a fresh framework, with narrow leaves and broader, glossy ones peeking out from between the flowers, giving the design a rounded, full shape. The stems are gathered and wrapped in several layers of pink tissue and cellophane-style wrap, ranging from translucent to more opaque tones. These wraps fan out and fold softly, catching the light and enhancing the feeling of a carefully prepared gift. At the base, a small round foil balloon with a scalloped edge draws the eye, its rich pink background dotted with crisp white polka dots. In flowing white script, the words "Mum to Be!" arch across the centre, and a sweet double-heart motif sits between them, a tiny pink heart held within a white outline. The overall impression is one of gentle excitement and joyous expectation, a bouquet perfectly suited to welcoming new life for families around Primrose Hill, Regent's Park Road, and nearby residential streets.
MUM TO BE
£60.00
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Set against a spotless white backdrop, this Mother's Day ensemble feels like a moment of pure appreciation captured in still life, the kind of gift you might see arriving at a Primrose doorstep on a soft spring afternoon. The focal point is a generous mixed bouquet arranged in a clear glass vase, its simple cylindrical form emphasised by a single tie of rustic twine knotted around the neck. Inside, several peach-pink roses are fully open, their spiral petals unfolding in gentle layers that suggest warmth and tenderness. Alongside them, bold peach-orange gerbera daisies with deep, dark centres create a sense of playful energy, their flat, radiating petals reminiscent of little suns. Between these larger blooms, clusters of delicate white baby's breath weave an airy, lace-like veil, while compact white chrysanthemums with fresh light-green hearts bring a crisp, garden-picked feel to the display. Sprays of rich green foliage frame and support the flowers, adding depth and contrast as if echoing the leafy streets that wind around Primrose Hill. Peeping from behind the bouquet is a small white greeting card, its colourful, partly obscured lettering suggesting a personal Mother's Day message without drawing focus away from the flowers. In front of the vase, angled slightly to the right, rests a large heart-shaped foil balloon that instantly says "celebration." Its bright white surface is sprinkled with metallic gold and silver dots, like scattered confetti. At the centre glows a solid peach heart, within which the words "HAPPY Mother's DAY" are printed in strong black type and flowing script, with "Mother's" elegantly emphasised. The image captures the joy, gratitude, and soft emotion of Mother's Day, ideal for illustrating a local Primrose florist's delivery of thoughtful gifts across the neighbourhood.
MOTHER'S DAY SWEETNESS
£65.00
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The soul of Primrose comes alive in this artful floral and chocolate ensemble-a visual symphony crafted by passionate florists for heartfelt occasions. The bouquet embodies warmth, its coral, peach, and rose-pink blooms encircling each other in expressive movement, as if aglow under soft morning sunlight streaming through Primrose Hill windows. Each rose reveals a gradient of colour, from golden cream centers to deep salmon and ruby pink edges, their surfaces velvety and luminous. The lush green leaves interspersed among the blooms echo the area's verdant gardens, framing the effusive roses without overpowering them and providing a pleasing tactile contrast. Paired gracefully within the composition is a Thorntons Orange Crisp chocolate pouch, its pale beige package and bold branding lending a note of luxury and British tradition. Just in front rest two perfect, glossy truffles, hinting at the promise of tangy orange and crisp wafer tucked beneath smooth milk chocolate. This thoughtfully curated set is ideal for marking milestones near Regent's Park, offering solace on quieter days, or celebrating love and connection in Primrose's welcoming homes. The image radiates comfort, affection, and artistry-a gift to delight the senses and spirit of anyone in NW1.
SWEET SERENADE
£89.00
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A generously full, circular bouquet is shown against a clean white backdrop, every bloom standing out as if freshly arranged in a Primrose Hill workshop on a bright morning. The composition leans into a jubilant yellow palette, with classic yellow roses opening in smooth spirals, nestled among dense clusters of daisy-like chrysanthemums in butter and sunshine tones. Their many petals create a soft, cushiony texture that feels both comforting and uplifting. Interwoven between these are vibrant orange gerbera daisies with large, confident faces and dark centres, accompanied by smaller orange blooms that add a spark of playful energy, echoing the lively feel of weekends around Primrose and nearby markets. Deep purple lisianthus blooms, some fully open and some still in bud, curl delicately like miniature roses, bringing a sophisticated contrast and a cool edge to the warm colours. Dotted throughout, lime-green button chrysanthemums form neat, spherical pom-poms, their crisp texture catching the light and refreshing the palette. Clusters of glossy, ruby-red hypericum berries tuck in between petals and leaves, giving the arrangement a festive, almost celebratory rhythm. The base is ringed with lush, dark green foliage-likely Ruscus-its broad, shiny leaves providing a strong, verdant foundation, while slender blades of ornamental grass arc and fan out, adding an airy, dynamic movement. The stems are tightly bound at the bottom, revealing this as a hand-tied bouquet ready to be placed in a favourite vase or delivered across Primrose Hill for birthdays, congratulations, or simply to fill a home with colour and a sense of generous, everyday joy.
TROPICAL SENSATION
£59.00
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Set against a spotless white backdrop, a lush bouquet of pink roses and baby's breath rests in a simple clear glass vase, the kind of timeless design favoured by local households around Primrose for celebrating new arrivals and christenings. Around a dozen roses, in shades of soft shell pink to a deeper rosy tone, are carefully grouped into a rounded, full arrangement. Some of the blooms are wide open, displaying layered, velvety petals that curl like satin ribbons, while others remain partially closed, suggesting the tender unfolding of new life. Between the roses, fine sprays of white Gypsophila weave in and out, their tiny, cloud-like blossoms softening every angle and bringing an airy, cottony lightness that feels especially fitting for baby flowers and first birthdays. Dark green foliage, with a healthy sheen and slightly serrated rose leaves, encircles the composition, creating a natural frame that makes the pastel petals glow more vividly. The stems, visible through the water-filled vase, hint at professional conditioning and fresh cutting, as though the arrangement has just been finished on the workbench of a Primrose florist preparing a same-day delivery to a quiet side street or a sunny flat overlooking Primrose Hill. The lighting is bright yet gentle, smoothing away harsh contrasts and allowing every nuance of pink, white, and green to be appreciated. This bouquet radiates a feeling of calm celebration and heartfelt tenderness, an ideal visual match for themes of welcoming a baby, sending congratulations to new parents in Primrose, or adding a soft, nurturing touch to a nursery or family gathering.
UNFORGETTABLE
£59.00
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Set against a clean white backdrop, this artfully composed bouquet feels like a moment of quiet luxury captured in stillness, the kind of arrangement you might see carried home from a Primrose Hill florist after a stroll along Chalcot Road. At the centre, large garden roses in shades of blush pink, dusty rose, and antique mauve open in layered spirals, their velvety petals suggesting a soft, romantic perfume. They are surrounded by plush, frilled carnations whose petals fade from creamy beige and pale peach at the base to richer pink and plum tones at the edges, creating a rippling, fabric-like texture. Scattered among the warmer hues are accents of deep blue and indigo: closed buds reminiscent of tulips and a striking royal blue anemone with a dark, inky centre glowing near the lower edge, giving the bouquet a dramatic focal point. Threaded through the design, slender stems of pale lavender and lilac stock add height and airiness, each tiny blossom catching the light and lending a sense of gentle movement. The flowers nestle within generous greenery-rounded, silvery eucalyptus and deeper emerald leaves-which frame the colours and suggest a pleasantly cool, aromatic freshness, like the air in nearby Regent's Park after rain. The visible hand-tied stems at the base show the care and craftsmanship of a local florist, ready for same-day delivery to homes and studios around Primrose. The overall impression is one of comfort and refined beauty, perfect for marking a special milestone or quietly lifting someone's spirits.
NOBLE BEAUTY
£67.00
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EVERLASTING LOVE
EVERLASTING LOVE
£110.00
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A sumptuous cluster of roses in shades of soft cream and pale ivory spills gently over the rim of a blush-pink hat box, forming an almost flawless dome of blooms that seems to glow against a bright white backdrop. Each rose is captured at that perfect moment between newly opened and fully unfurled, the petals layered like fine silk and curling inward to reveal a faint wash of pastel yellow at their hearts. The roses are packed closely together, so abundant that only the occasional hint of fresh green foliage can be seen, offering a delicate frame that keeps the arrangement from feeling too formal. The cylindrical hat box, finished in a powdery pastel pink with a matte, velvety surface, gives the impression of a treasured gift box one might find in a stylish Primrose boutique just off Regent's Park Road. Its understated colour and simple lines allow the light-toned roses to take centre stage, while the crisp, even lighting throws soft highlights across every petal, evoking the feel of morning light drifting across Primrose Hill. This image suggests refinement, generosity, and a quiet kind of romance, perfect for marking a milestone anniversary, a special birthday, or a thoughtful surprise delivered to a home near St John's Wood or Chalk Farm. It feels like a bouquet chosen by someone who values elegance over extravagance, confident that this gentle harmony of white, cream, and blush will speak of love, gratitude, and lasting affection.
ROMANTIC PROMISE
£110.00
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A contemporary hand-tied bouquet is captured against a clean white background, its colours and textures shown with crisp focus, as though resting on a counter in a Primrose Hill flower studio. At the heart of the design, soft pink roses open in generous layers, each bloom showcasing a perfect spiral of petals that seem to glow gently, suggesting affection, gratitude, or a quiet romantic gesture. Nestled beside them, bold yellow gerbera daisies with dark brown centres add a joyful jolt of colour, their daisy-shaped faces wide open, echoing the bright, open feel of a sunny morning walk along Regent's Canal. Shooting upwards through the roses and gerberas are elegant stems of intense blue delphiniums, their column of delicate florets lending height and a cool contrast, like a streak of clear summer sky above Primrose. Surrounding these focal blooms, a rich mix of greenery creates structure and depth: fine, lacy fern fronds soften the edges of the bouquet, while broad, polished green leaves are folded and wrapped around the lower section, forming a sculptural collar that supports the flowers. Between these, clumps of vivid, textured filler foliage in fresh green tones fill any gaps, giving the arrangement a full, abundant appearance. Slim green stems with tiny buds emerge here and there, adding a sense of new growth and gentle movement. The gathered stems are bound firmly but neatly with a pale, natural-looking wrap at the base, highlighting the handcrafted nature of the design and suggesting it is ready to be delivered to a townhouse near Primrose Hill or a cosy café off Regent's Park Road as a bright, uplifting gift.
NATURAL POETRY
£60.00
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A carefully crafted wicker basket of fresh white and green flowers is photographed against a clean white background, capturing the gentle, timeless style often favoured by Primrose Hill residents. The basket itself is light brown and closely woven, with a sturdy handle rising over the display. Around its base, a red and white gingham ribbon is tied into a neat bow, the crisp checks lending a nostalgic, countryside feel that contrasts beautifully with the polished London setting. Inside, numerous lily buds in soft creamy white and pale green stand tall, some still wrapped tight, others beginning to peel back their petals, hinting at fragrance and full bloom in the days ahead. Beside them, open white Gerbera daisies with dark centres offer bright, daisy-like faces, adding a sense of joy and clarity. Ruffled lisianthus blossoms in white and light green nestle between the larger flowers, their layered petals creating a gentle softness and sense of movement. A smooth white calla lily curves elegantly among the stems, while smaller spiky white and green chrysanthemum-style flowers tuck into the gaps, giving the arrangement a plush, abundant look. The flowers are framed by an array of green foliage: round eucalyptus leaves with a silvery-blue tone, variegated trailing greenery, and deeper green leaves that provide structure and contrast. The light in the image is soft and even, allowing the whites to glow without harshness. This basket feels perfect for an anniversary surprise delivered nearby on Regent's Park Road or Chalcot Road, a refined yet comforting piece that speaks of new beginnings, quiet celebration, and heartfelt gratitude.
SWEET MOMENTS BASKET
£65.00
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INSPIRATION
INSPIRATION
£65.00
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BEST MUM
BEST MUM AWARD
£65.00
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CRAZY IN LOVE
CRAZY IN LOVE
£69.00
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A full, rounded bouquet of red, white, and blue roses fills the frame, the kind of dramatic hand-tied design you might see carried through Primrose Hill on a bright commemorative morning. The arrangement forms a near-perfect dome, with 30 to 40 roses packed closely together so that their velvety heads touch, yet each bloom retains its own distinct presence. Deep crimson roses anchor the design, their petals layered in tight spirals, while creamy white roses offer a soft, luminous contrast, catching gentle highlights as if near a studio window. Nestled between them, rare sapphire-blue roses provide a bold, contemporary twist, giving the bouquet a distinctly patriotic, almost ceremonial character. Slivers of dark green foliage peek between the blossoms, adding texture and a hint of woodland freshness, like foliage gathered from the edges of Regent's Park. The stems below are neatly gathered and trimmed, bound together in a clean, professional finish that suggests the bouquet is ready to slip straight into a glass vase or be carried as an armful of colour to a celebration. The plain white background removes any distraction, allowing the rich tones of the flowers to stand out with photographic clarity. Visually, the bouquet radiates unity, respect, and pride, making it ideal for national holidays, remembrance services, or thank-you gestures to local community heroes around NW1. There is a sense of quiet power and optimism in the palette-red for courage, white for sincerity, blue for loyalty-expertly combined to create a striking, contemporary floral tribute.
LIKE A ROYAL
£85.00
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NATURE'S PALETTE 2
NATURE'S PALETTE
£74.50
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PINK SWEETNESS
PINK SWEETNESS
£55.00
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Set against a spotless white background, this exuberant bouquet of roses looks as if it has just been tied in a Primrose workshop and placed gently on the counter for collection. The flowers are gathered into a full, rounded cluster, creating a dome of colour where no single bloom dominates but each contributes to a rich tapestry. Deep crimson and ruby reds mingle with bright sunshine yellows, soft powder pinks, bold fuchsias, warm amber and orange tones, and cool ivory whites. Each rose displays its signature rosette of layered petals, some fully unfurled in open, generous spirals, others still slightly cupped, suggesting freshness and longevity. The roses are woven together so that complementary colours touch and overlap, giving the eye the same sense of movement as a stroll from Primrose Hill down towards the canal. Dark green foliage, with a healthy, slightly waxy texture, peeks through the mass of blooms, adding structure and framing the faces of the roses. The lighting is clear and bright, accentuating the velvety texture of the petals and the crisp edges of the leaves without casting harsh shadows. At the base, long, straight stems are brought together and secured with a charming green and white check ribbon, its classic pattern reinforcing the bouquet's timeless style and hand-tied character. Resting lightly on the white surface, the stems fan out a little, hinting at the natural, garden-inspired arrangement style. The bouquet radiates warmth, joy, and affectionate intent, perfect for same-day delivery around Primrose to celebrate milestones, send thanks, or simply bring colour into someone's home.
WAIKIKI SUNSET
£69.00
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GLAMOUR
GLAMOUR
£67.00
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Echoing a stroll through the leafy enclaves of Primrose, this lush bouquet captures the true artistry of local floristry with its vibrant fusion of colour, form, and emotion. Dominating the arrangement are generous globes of hydrangea in an evocative palette: deep cobalt, gentle teal, and tranquil dusky purple, their petals densely layered like the serene dusk skies over Chalcot Square. Entwined amongst them, delicate lavender roses and snowy white blooms unfurl with grace, their petals soft and cool as a morning breeze along Regent's Park. Thick clusters of white ranunculus nestle in, their tightly structured forms offering a touch of opulence, while slender, pale yellow lisianthus buds and open blossoms add height and luminosity throughout the design. Vivid sprays of bright fuchsia intersperse the arrangement with playful vibrancy, complemented by the floating, whisper-light texture of pale pink astilbe at the fringes-bringing to mind wildflowers gathered after a weekend market. Lace-like accents of Ammi Majus or similar delicate greens add further nuance and intricacy, resting against a foundation of deep-green foliage that enhances the richness of the blooms. The bouquet's stems are expertly gathered and circled at the base with a luxuriant, royal purple satin ribbon-a nod to Primrose Florist's signature style and dedication to fresh, seasonal design. Altogether, this bouquet emanates joyful warmth, making it perfect for special occasions, commemorations, or simply sending a gesture of cheer to someone dear in the Primrose community.
TIMELESS VICTORIAN
£57.00
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SWEET EXTRAVAGANZA
SWEET EXTRAVAGANZA
£99.00
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PEARL MEMORIES DELUXE
PEARL MEMORIES
£60.00
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MAKE A WISH GRAND
MAKE A WISH
£60.00
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In the heart of Primrose, this breathtaking display of fresh red roses radiates both classic elegance and a touch of local sophistication, curated by skilled hands at Primrose Florist. Dozens of roses, their colour a saturated, velvety crimson, are nestled tightly together within a sleek matte black hatbox whose modern lines contrast strikingly with the softness of the petals. Each individual rose transitions from tightly furled centre to gracefully opened edge, building a harmonious, domed silhouette that exudes abundance and generosity. Encircling the top of the box, a lustrous, wide satin ribbon in deep red is deftly tied at the front in a flawless bow-a small sparkling beadwork brooch at its heart playing with the light, adding quiet opulence reminiscent of boutique windows along Regent's Park Road. The white background heightens the intense reds and smooth black, focusing all attention on the detailing: every velvet petal, every shadow, every glimmer of crystal. This arresting arrangement is crafted to evoke celebration, whether marking a milestone, expressing undying devotion, or simply delighting someone cherished in the Primrose area. The bouquet's elegant form and refined ornamentation make it ideal for luxurious occasions-Valentine's Day, anniversaries, or dramatic declarations of affection-while its carefully structured composition ensures a lasting impression. The sensation is one of tactile richness and subtle fragrance, like a quiet moment spent in a rose-filled garden just off Chalcot Square, conjuring memories and emotions that linger long after the last petal falls.
SOMETHING SPECIAL
£250.00
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There's a gentle story whispered from this lush bouquet-one reflective of Primrose's harmonious blend of vibrant city life and tranquil open spaces. The central focus is several pale lavender roses, each bloom tenderly opening as if coaxed by soft spring sunlight filtering through leafy avenues near Primrose Hill. Surrounding the roses are playful arcs of vivid pink Gerbera daisies, their broad faces and inky heart centres projecting a joyous energy that effortlessly uplifts the mood, just like a bustling morning along Gloucester Avenue. Deep magenta and plum-hued chrysanthemums intermingle, adding a velvety, almost tactile contrast, their rich intensity reminiscent of flower stalls at the local farmers' market. Wisps of delicate white baby's breath are scattered throughout the bouquet, coronating the arrangement with an ethereal, cloud-like effect and evoking the breezy clarity of a Primrose Hill skyline after rain. Glossy, dark green foliage provides a fresh backdrop, its verdant edges peeking between the abundant petals with a natural ease. The flowers are gathered in a crackle-textured, clear glass vase, which catches and scatters the light in a way that feels both rustic and distinctly elegant. The vase is secured with a simple twine and finished with a classic, unadorned white tag-a canvas for personal greetings, perhaps meant for a cherished friend on Regent's Park Road. Ideal for celebratory moments, thinking-of-you gestures, or simply to brighten a Primrose home, this bouquet radiates both festive cheer and a personal, crafted touch unique to local North London florists.
DAY BRIGHTENER
£55.00
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LOVE YOU MER-LOT TOP
LOVE YOU MER-LOT
£64.00
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Set against a spotless white background, this image captures a thoughtful floral gift set that feels like a gentle sunrise over Primrose Hill. On the left, a hand-tied bouquet is loosely rounded, its stems gathered firmly at the bottom and fanning slightly, as though just lifted from a vase on a Primrose kitchen table. The colour palette is soft and affectionate: creamy roses with velvety petals spiral open at the centre, while pale blush carnations, with their fine ruffled edges, nestle between them. Sprays of dainty, deeper pink rosebuds and spray roses create little pockets of intensity, hinting at new blooms yet to open. Cheerful pink gerbera daisies, each with a dark, clearly defined centre, radiate quietly from the design, like small suns. White alstroemeria, their petals slim and elegant, show faint reddish-brown flecks that lend a painterly detail to the mix. Tiny stars of white gypsophila are sprinkled generously throughout, giving the bouquet a cloud-like, almost weightless quality, while glossy green foliage peeks through, adding a cool, leafy backbone reminiscent of the tree-lined streets running down towards Regent's Park and Chalk Farm. To the right sits a white ceramic mug, upright and inviting, with a soft watercolour pink heart printed on its side. Inside the heart, the message "WORLD'S BEST Mum" is displayed, the upper words in neat black capitals, the word "Mum" in an elegant, metallic gold script that catches the light. The simple studio lighting is bright but gentle, highlighting the freshness of each petal and the smooth glaze of the mug. Together they evoke the feeling of surprising a much-loved mum in Primrose with flowers and a brew, ideal for Mother's Day, a weekend visit, or any moment of quiet appreciation.
MUM-TASTIC BOUQUET
£70.00
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A softly lit bouquet from a three-month flower subscription is captured as if it has just been placed on a Primrose kitchen table, still cool from the outside air. At its centre, rounded clusters of pale blue hydrangeas create a sense of gentle abundance, each blossom made up of dozens of tiny, papery petals overlapping like folded fabric. Around this calm blue heart, you see an elegant ring of blush and lilac roses, their petals layered in silky spirals that seem to glow against the surrounding greenery. Lisianthus threads through the design, some flowers open and frilled, others held in slim buds that promise to uncurl over the coming days, giving the bouquet a feeling of movement and unfolding time. Fresh green leaves and soft stems fill the spaces between, adding depth and a natural, garden-picked ease, like something gathered from a hidden courtyard near Primrose Hill. The colours stay firmly in the pastel spectrum-cool blues, powdered pinks, faint lavenders-so the overall impression is tranquil and nurturing rather than bold. You can imagine a subtle fragrance hovering over the arrangement, floral and slightly green, making it perfect for a bedside table, a home office, or a quiet reading nook overlooking the tree-lined streets. This image hints at the pleasure of expecting a new bouquet each month across Primrose and nearby Belsize Park, each delivery a gentle reminder to pause, breathe, and let the calm beauty of fresh flowers weave itself into your everyday routines and celebrations, from new-home gifts to thoughtful get-well gestures.
3 MONTH FLOWER SUBSCRIPTION
£100.00
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DEVOTION
DEVOTION
£57.00
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I CHERISH YOU
I CHERISH YOU
£80.00
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Against a clean, uncluttered white backdrop, this hand-tied bouquet appears almost to float, its sunny colours and fresh textures immediately evoking a bright day over Primrose Hill. Dominating the composition are three large sunflowers, each with a dark, velvety centre filled with orderly seeds, surrounded by generous rings of golden-yellow petals that radiate warmth and cheer. Around them, creamy white roses nestle in gentle contrast, their satin-smooth petals arranged in tight, elegant spirals that soften the bouquet's overall look. Scattered between these larger blooms, small white daisy-like flowers, much like cheerful chamomile or feverfew, add flickers of detail; their petite yellow centres repeat the sunflower tones on a more delicate scale. The bouquet is generously padded with wisps of feathery lime-green foliage, reminiscent of solidago or similar meadow greenery, which fills the gaps, creates a sense of movement, and brings a lively, freshly picked character, as though gathered from the banks near Regent's Park Road. Long, straight stems extend downward, gathered together in a firm grip and wrapped in a lime-green ribbon that ties the colours together and gives a polished yet relaxed finish. The arrangement forms a rounded, slightly domed silhouette, where no single flower feels overcrowded, and every bloom has space to shine. Soft, even lighting reveals the subtle variations in white and yellow, from pale ivory to deep sunflower gold, while the greens keep everything feeling cool and vibrant. This is the kind of bouquet a Primrose local might send to celebrate a new job, brighten a terrace flat, or say a heartfelt thank you after a leisurely weekend brunch on Chalcot Road, carrying with it a clear message of joy, positivity, and thoughtful appreciation.
JOYFUL SUNRISE
£69.00
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LOVE IN THE AIR
LOVE IN THE AIR
£64.00
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