Pink
PINK POP
PINK POP
£72.00
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A sumptuous dome of roses rises from a chic black round hat box, its base circled by a fine red band that echoes the warmth of the blooms within. Set against a crisp white background, the arrangement looks like it has just been placed on a studio table in Primrose, ready for same-day delivery to a townhouse overlooking Primrose Hill or a quiet flat near Gloucester Avenue. The hatbox is filled so generously that the flowers billow outwards, creating a rounded, cloud-like canopy. Deep crimson and velvety red roses take centre stage, their petals tightly layered and plush to the eye, conjuring a sense of passion and devotion. Around them cluster lighter tones: soft blush pinks, sweet fuchsia, creamy whites, delicate peach and apricot roses, and cool lavender and muted lilac blooms, creating a harmonious palette that feels both luxurious and gentle. Some roses are open, revealing their full swirl of petals, while others are in bud, giving the design a sense of life and unfolding stories. Nestled throughout are small sprays of fresh greenery, perhaps eucalyptus or fine ruscus, the slender leaves peeking through the petals to lend contrast and a hint of garden freshness. The overall impression is of meticulous craftsmanship - every stem angled to build height, depth, and a smooth, domed silhouette. This hatbox of roses evokes the feeling of an indulgent, heartfelt gift, perfectly suited to anniversaries, milestone birthdays, or a grand romantic surprise delivered to a favourite café or studio space off Regent's Park Road, where the scent and colour can quietly fill the day with celebration.
SWEET LOVE
£97.00
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Set against a clean, white studio-style background, this exuberant bouquet glows with the kind of colour you might spot brightening a Primrose café window near Regent's Park Road. At its centre sit several large Vanda orchids in saturated fuchsia-purple, their wide, almost wing-like petals dusted with intricate speckles that give them an exotic, tropical poise. Nestled closely around them are tightly formed orange roses, each rosette a rich swirl of fiery tangerine and amber, while clusters of blush and pastel pink roses, from dainty buds to half-open blooms, soften the palette with a gentle, romantic charm. Rising above and threading through the design, elongated calla lilies in toned-down plum and mauve arch with quiet elegance, their smooth, fluted trumpets adding a modern sculptural line. A generous mass of foliage grounds the bouquet: silvery eucalyptus fronds mingle with deeper green leaves to create a cool, verdant cushion, catching the light with subtle variations of texture from matte to lightly glossy. Dotted throughout, small tufts of lavender-hued filler flowers and delicate green sprigs give a sense of movement and garden-like intricacy. The stems are gathered and tied in a classic hand-tied finish, revealing careful craftsmanship and an eye for balance and proportion. The bouquet feels lush, contemporary, and celebratory-an arrangement that would look at home in a Primrose Hill townhouse, a Camden studio, or a cosy flat overlooking the canal-equally suited to birthdays, congratulations, or simply sending a burst of colour and fragrance across NW1 with a same-day local flower delivery.
BALI DREAM
£95.00
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Set against a crisp white backdrop, this elegant, round hand-tied bouquet glows with the same soft, romantic energy you might feel wandering through the streets around Primrose Hill at golden hour. Generous light pink peonies open wide at the centre, their layers of silky, ruffled petals overlapping in gentle folds that invite the fingertips and suggest the fragrance of early summer. Around them, light blue hydrangeas create a cool, pillowy cushion, each small floret blending into a cloud of powdery blue that balances the warmth of the pinks. Here and there, deep violet-purple Vanda orchids emerge like rare gems, their broad petals patterned with distinctive speckles, giving the arrangement a touch of luxury that feels perfectly at home near Regent's Park and the colourful terraces of Chalcot Square. Curving through the design, sleek fuchsia calla lilies offer a contemporary flourish, their sculpted trumpet forms and slightly darker centres lending movement and drama. Threaded gently between these statement flowers are petite blush pink spray roses, opening into tiny rosettes that add detail and a sense of old-fashioned romance. A frame of lush dark green foliage mingles with silvery-green dusty miller, whose soft, velvety leaves add a quieter, muted tone, much like the calm of early morning above the city skyline from Primrose Hill. The visible stems, neatly gathered and tied by an expert local florist, affirm that this is a thoughtfully crafted piece. The bouquet radiates a feeling of celebration and tenderness, ideal for same-day delivery to mark birthdays, proposals, or intimate gatherings in the Primrose and Camden area.
COSTA DEL MAR
£114.00
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ENGAGED DUO
ENGAGED DUO
£65.00
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Displayed against a bright white backdrop, this opulent bouquet looks as though it has just been tied on the workbench of a seasoned Primrose Hill florist before heading out for same-day delivery along Gloucester Avenue or Chalcot Road. Large, fully opened pink peonies form the focal point, their plush, layered petals curling outward in generous, ruffled waves that suggest softness and indulgence. Woven through this romantic base are striking Vanda orchids in shades of intense purple and fuchsia magenta; their broad petals show intricate, almost net-like veining, giving the piece a modern, artistic edge. Around them, clusters of petite spray roses in blush pink, peachy tones, and creamy white add depth and variety, with some blooms still in bud and others beginning to spiral open, hinting at fragrance and freshness. Tiny white filler blossoms, likely dainty chrysanthemums or asters, punctuate the arrangement like little bursts of light, enhancing the sense of fullness without overwhelming the main flowers. A lush collar of green foliage encircles the bouquet, mixing glossy green leaves with finer, textured greens that create a natural, garden-like feel reminiscent of nearby Primrose Hill gardens after rain. At the bottom, the neatly aligned stems are wrapped in a coordinating purple ribbon, finished with a delicate, sheer overlay that underlines the bouquet's refined craftsmanship. Under crisp, even lighting, the fuchsia, deep purple, soft pink, peach, and white shades glow vividly, conveying happiness, affection, and a touch of everyday luxury perfect for anniversaries, engagements, or thoughtful congratulations sent across NW1.
MOONLIGHT DANCE
£115.00
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SANTORINI DREAM
SANTORINI DREAM
£119.00
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A festive birthday bouquet and balloon set glows in gentle daylight, as if waiting on a dining table near Primrose Hill for the guest of honour to walk in. The clear glass cylinder vase reveals a tangle of fresh green stems, topped by an abundant arrangement in vivid shades of pink and magenta. Large gerbera daisies in rich fuchsia stand proudly at the front, their dark, almost inky centres drawing the eye and giving depth to the display. Around them nestle layers of soft blush and pastel pink roses, some tightly furled like little promises, others beginning to unfurl their petals in romantic spirals. Here and there, clusters of small, deep purple filler flowers peek through, adding contrast and a hint of wild, meadow-style charm. Lush, bright green foliage frames the blooms and spills outward, creating a balanced, generous silhouette. The bouquet is wrapped at its base with crinkled, translucent pink cellophane, forming a delicate halo that softens the edge of the vase. A cream-toned gift tag decorated with a rose emblem hangs from rustic twine tied neatly around the glass, giving the impression of a premium, locally prepared gift, the kind a neighbour might order from Primrose Florist for same-day delivery across the Primrose area. To the right, partially in front of the flowers, floats a shiny round foil balloon with a clean white background and soft grey speckles. Bright, whimsical floral and circular shapes in yellow, sky blue, lime green, vivid pink, and purple scatter across its surface, surrounding the words "happy birthday" written in bold pink script. A softly blurred indoor setting and subtle window light keep the focus on the bouquet and balloon, capturing a moment of pure birthday joy and tender celebration.
SORBET & BALLOON
£73.00
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A round, luxuriously full bouquet is captured upright against a bright white background, every bloom sharply defined as if lit by soft studio light from a Primrose florist's workbench. Puffy clusters of powder-blue hydrangeas create the base, their countless tiny petals overlapping to form a cloud-like cushion that anchors the arrangement. Resting on this cushion are opulent peonies in varied shades of pink, from the palest ballet-slipper blush to more vivid raspberry and rose, each flower densely layered and delightfully ruffled, suggesting movement even in stillness. Slender stems of calla lilies rise through the peonies and hydrangeas, their smooth, trumpet-shaped blooms shaded in coral and magenta, bringing vertical grace and a contemporary twist that contrasts beautifully with the softer textures around them. Scattered throughout are small spray roses in shell-pink and creamy yellow, some fully opened, others just beginning to unfurl, adding a sense of tenderness and romantic detail like blooms gathered from the gardens around Primrose Hill and Regent's Park. Cool, silvery dusty miller foliage and rich green leaves frame the flowers, giving depth, texture, and a slightly whimsical, garden-picked feel. Though the stems are mostly hidden, the rounded, tightly composed silhouette suggests a hand-tied bouquet, freshly finished and ready for delivery to homes and studios across NW1. The mood of the design is joyful yet refined, perfect for celebrating engagements, new babies, or special dinners in Primrose, evoking the feeling of a bright spring day when blossoms and soft colours fill the local streets and parks.
SUGAR VELVET
£110.00
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On a clean white backdrop, a sumptuous, hand-tied bouquet takes centre stage, composed with the kind of care you'd expect from an experienced Primrose florist used to styling flowers for townhouses off Gloucester Avenue. Vanda orchids in vivid shades of fuchsia and deep magenta dominate the upper layer, their petals generously proportioned and intricately speckled with white, like fine lace laid over rich silk. These orchids are woven among large, rounded clusters of soft sky-blue hydrangeas, whose countless tiny florets form a plush, cloud-like base that feels both soothing and indulgent. The contrast between the cool hydrangea blue and the saturated orchid purples is softened by a thoughtful mix of roses. Some roses glow in a sunny orange, their tight spirals just starting to unfurl with the promise of fragrance and life, while others appear in muted lavender and dusty mauve, lending a refined, almost vintage romance that tempers the brighter tones. Thin stems bearing small, deep blue flowers - reminiscent of delphinium spikes - emerge here and there, adding slender vertical notes and extra depth. Lush green foliage, with wide, glossy leaves, cradles the blooms and gives the arrangement a fresh-from-the-garden character. The bouquet is shaped into a rounded dome, with neatly gathered stems visible at the bottom, bound securely to show off the artisanal hand-tied style. The composition feels luxurious yet welcoming, ideal for celebrating a milestone, sending congratulations, or placing on a dining table overlooking Primrose Hill, where colour and texture can be enjoyed in every glance.
SUNSET COLADA
£105.00
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Set against a clear white backdrop, this sophisticated bouquet appears almost to float, every detail crisply defined. Striking Vanda orchids in saturated shades of violet and indigo dominate the arrangement, their broad, slightly cupped petals patterned with intricate speckling that suggests hand-painted porcelain. They are embraced by a generous collar of soft pink roses and clusters of creamy white spray roses, some tightly furled and others fully open, revealing spiralling hearts of petals that suggest gentle movement. Between these classic blooms, small star-shaped white filler flowers and bright white hypericum berries create a scattering of light, like reflections on the Regent's Canal on a sunny afternoon. Feathery Dusty Miller foliage, with its silvery, felted leaves, whispers of coolness and texture, contrasting with the smooth gloss of the darker green leaves that frame the bouquet and give it a full, luxurious silhouette. The entire composition is bound at the stems with a sheer silver-lilac ribbon, subtly iridescent, whose soft folds echo the orchid petals above. This arrangement captures a balance of exotic flair and traditional romance that feels right at home in Primrose, whether placed on a windowsill overlooking Chalcot Square or delivered as a special surprise to a friend recovering at home. It evokes the sense of a considered, heartfelt gift, ideal for anniversaries, birthdays, or simply bringing a touch of refined beauty into a Primrose Hill living room.
VIOLET SKY
£115.00
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ALLURING BLOOMS
ALLURING BLOOMS
£99.00
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A luxurious, densely packed rose bouquet photographed on a pure white background, described with the care of a local florist from Primrose. The shape is classic and rounded, composed of plush hybrid tea roses alongside sprays of smaller roses and compact buds that give rhythmic texture and movement. The palette is vivid: cheerful yellow roses brighten the composition, creamy ivory blooms lend softness, and an elegant spectrum of pinks - from pale blush through saturated magenta to lively bicoloured pink-and-white - provides layered interest. Deep burgundy and true red clusters anchor the arrangement with romantic intensity. Interspersed glossy ruscus-like greenery offers a rich, dark counterpoint that lifts each hue. The stems are neatly gathered and wrapped with a wide, brilliant red satin ribbon tied into a prominent bow; long tails trail downward, and a small white gift tag tucked into the knot reads "Happy Holidays" beside a stylised logo. The bouquet's textures are varied - the satiny petals of mature roses, the firmer shape of buds, and the sleek sheen of leaves - and under soft studio lighting the colours read bright and clean. A faint citrusy, fresh rose fragrance seems to thread through the arrangement, evoking morning walks across Primrose Hill and market trips to nearby Gloucester Avenue. Prepared with practical care for delivery, this piece is ideal for seasonal celebrations, anniversaries, or to say thank you, and is available from Primrose Florist with local delivery across the Primrose neighbourhood and surrounding streets.
CRAZY IN LOVE
£69.00
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An expertly gathered bouquet of deep pink roses paired with pristine white lily buds rests in a clear glass vase, the arrangement lit by soft, even light that highlights textures and scent in equal measure. The roses are the visual anchor: generous, fully opened blooms in layered shades from soft blush to a concentrated fuchsia at the heart, petals arranged so each curl and vein reads like silk. Interspersed are stately white lilies - several still tightly closed, several just revealing their slender trumpets - a contrast of promise and presence that adds graceful vertical lines to the rounded rose heads. A generous mix of foliage - large glossy leaves, finer green sprigs, and smaller rounded leaves - frames the flowers and gives the bouquet a lush, garden-fresh backdrop; occasional small stems of darker burgundy or reddish-brown add a whisper of texture and shadow. The vase is a classic clear glass shape with a slightly narrowed base; through the transparent water the crisp, green stems lie neat and orderly, reinforcing the sense of freshness. This piece reads as both a joyful gift and a quiet gesture: perfect for celebrating a birthday or saying thank you, and especially suited to a home in Primrose or a flat overlooking Regent's Park. Crafted with the attentive hand of a local flower studio, this bouquet reflects neighbourhood sensibilities - unpretentious, thoughtful, and seasonally attentive. Primrose Florist would arrange it with the same attention to scent, balance and longevity.
CRUSH ON YOU
£65.00
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A lush, rounded bouquet of mixed roses is photographed on a pure white background, described with the care of a local florist from Primrose Florist who knows Primrose's streets and markets well. The eye is drawn to generous, fully opened roses in soft pastel pink and creamy white, their layered petals revealing delicate texture and a quiet elegance. Vivid magenta-pink or deep fuchsia roses punctuate the arrangement with cheerful intensity, while a handful of lavender roses lends a soft, cool contrast that feels both modern and romantic. Interspersed among the larger blooms are clusters of small spray roses - mostly creamy with hints of pale yellow - that add dainty volume and a subtle, lace-like pattern across the bouquet's surface. Dark, glossy leaves, likely ruscus or salal, are artfully woven through the heads, their long, spear-shaped forms offering freshness and structure against the floral colours. The stems are tightly gathered and finished with a wide, pale pink satin ribbon tied into a full, reflective bow; the ribbon's smooth sheen and trailing loops give a sense of careful craftsmanship and celebration. In soft studio light the petals show gentle shadows and highlights, making every curl and fold readable. The composition radiates warm affection - ideal for sending love, thanks, or congratulations - and it's well suited to same-day delivery within Primrose Hill, Gloucester Avenue and the surrounding Camden streets where customers often choose hand-tied roses for meaningful moments.
GLAMOUR
£67.00
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A close-knit bouquet of about twenty-four pink roses rests in a simple, clear glass vase, its rounded mass of blooms immediately conveying warmth and thoughtful intent. Each rose is at a generous stage of bloom: tight spirals at the center deepen into almost magenta tones, graduating to softer blush and creamy edges that catch the light. The cluster forms a plush, domed profile, where the repetition of rose heads creates a rhythmic, reassuring softness. Interspersed among the flowers, rich green leaves provide contrast and depth, their smooth surfaces punctuating the sea of pink. The curved vase tapers gently in the middle and reveals the straight, freshly cut stems submerged in water, lending a sense of purity and care to the presentation. Lighting is bright and neutral, making the layers of petals show subtle highlights and shadowed folds as if touched by a cool morning breeze on a walk up to Primrose Hill park. Imagining the scent brings a faint, tea-like sweetness layered with green notes, a fragrance that would drift gently along Chalk Farm Road on a spring day. This arrangement feels perfectly suited to moments of celebration - anniversaries, Mother's Day, proposals - or simply as a heartfelt gesture to bring comfort and joy. The workmanship reflects local floral expertise familiar with the quiet elegance appreciated by neighbours around Regent's Park and Camden, marrying classic romance with clean, modern styling.
LOVE IN THE AIR
£64.00
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A radiant maternity bouquet stands out sharply against a clean white background, as if ready to be delivered straight to a baby shower in Primrose. The arrangement centres on striking fuchsia gerbera daisies, their dark, velvety centres and perfectly arranged petals creating circular bursts of colour that feel both modern and playful. Between these vivid blooms, blush and mid-toned pink roses unfold at different stages; tight buds promise future blossoms while half-open roses reveal soft, layered petals that suggest tenderness and care. Threaded through the bouquet are light purple filler flowers, likely statice or limonium, whose tiny clustered heads add fine texture and a cool-toned counterpoint to the warm pink palette. Lush green foliage provides a fresh framework, with narrow leaves and broader, glossy ones peeking out from between the flowers, giving the design a rounded, full shape. The stems are gathered and wrapped in several layers of pink tissue and cellophane-style wrap, ranging from translucent to more opaque tones. These wraps fan out and fold softly, catching the light and enhancing the feeling of a carefully prepared gift. At the base, a small round foil balloon with a scalloped edge draws the eye, its rich pink background dotted with crisp white polka dots. In flowing white script, the words "Mum to Be!" arch across the centre, and a sweet double-heart motif sits between them, a tiny pink heart held within a white outline. The overall impression is one of gentle excitement and joyous expectation, a bouquet perfectly suited to welcoming new life for families around Primrose Hill, Regent's Park Road, and nearby residential streets.
MUM TO BE
£60.00
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A contemporary hand-tied bouquet is captured against a clean white background, its colours and textures shown with crisp focus, as though resting on a counter in a Primrose Hill flower studio. At the heart of the design, soft pink roses open in generous layers, each bloom showcasing a perfect spiral of petals that seem to glow gently, suggesting affection, gratitude, or a quiet romantic gesture. Nestled beside them, bold yellow gerbera daisies with dark brown centres add a joyful jolt of colour, their daisy-shaped faces wide open, echoing the bright, open feel of a sunny morning walk along Regent's Canal. Shooting upwards through the roses and gerberas are elegant stems of intense blue delphiniums, their column of delicate florets lending height and a cool contrast, like a streak of clear summer sky above Primrose. Surrounding these focal blooms, a rich mix of greenery creates structure and depth: fine, lacy fern fronds soften the edges of the bouquet, while broad, polished green leaves are folded and wrapped around the lower section, forming a sculptural collar that supports the flowers. Between these, clumps of vivid, textured filler foliage in fresh green tones fill any gaps, giving the arrangement a full, abundant appearance. Slim green stems with tiny buds emerge here and there, adding a sense of new growth and gentle movement. The gathered stems are bound firmly but neatly with a pale, natural-looking wrap at the base, highlighting the handcrafted nature of the design and suggesting it is ready to be delivered to a townhouse near Primrose Hill or a cosy café off Regent's Park Road as a bright, uplifting gift.
NATURAL POETRY
£60.00
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A lush, romantic bouquet in shades of pink and lavender is shown against a bright white background, its round, abundant shape evoking the feel of a cottage-style garden just off Primrose Hill. Two prominent domes of blush pink hydrangea anchor the arrangement, their countless tiny petals packed closely together to create a velvety, cloud-like texture that draws the eye immediately. Nestled around and between these hydrangeas are light pink roses, some fully opened into soft, spiralling rosettes, others in promising bud form, giving the design a sense of unfolding time-like watching blooms open through a Primrose window over the course of a day. Slender stems of bell-shaped flowers, likely campanula, emerge in gentle arcs, their pastel lavender and pale purple tones adding a cool, airy contrast to the warmth of the pinks. Deeper notes of colour appear in the form of small fuchsia and deep pink filler flowers, clustered delicately to add structure and a touch of playful energy. Sprigs of fresh green foliage weave among the blossoms, with occasional slim buds and shoots that hint at new growth, echoing the leafy calm of nearby Regent's Park and the quiet side streets of NW1. The stems are clearly visible at the base, cleanly cut and tied together in a neat hand-tied style, suggesting a bouquet ready for a vase on a Primrose kitchen table. Bathed in soft, even light, the arrangement feels fresh, celebratory, and tender-an ideal floral gift for birthdays, engagements, or simply sending love with same-day delivery across Primrose.
PINK CASHMERE
£59.00
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As I compose this vibrant bouquet in our Primrose studio overlooking Regent's Park, I'm drawn to the interplay of gentle blush gerberas and romantic pink roses, each flower freshly cut and brimming with promise. The blooms are gathered in a slender glass vase, stems visible in clear water, echoing the natural beauty found along the mews near Primrose Hill. Soft pinks blend like a watercolour painting, highlighted by striking pops of deep violet statice-textural and bold, suggesting both celebration and poise. The bouquets' greenery forms a lush, abundant base, crisp and fragrant, reminiscent of garden walks on Chalcot Road after a rain. The lightness of the arrangement brings an uplifting mood, ideal for welcoming a new baby in the neighbourhood, congratulating a friend on Fitzroy Road, or simply adding a note of optimism. Each floral choice reflects our commitment to careful artistry and thoughtful detail at Primrose Florist. Bathed in gentle natural light, the blooms radiate a quiet glow, their delicate forms inviting study and appreciation. This bouquet promises joy and warmth with every petal-a perfect gift to brighten homes and hearts across Primrose.
PINK DAZE
£49.00
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A lush, professionally arranged bouquet overflows from a low, clear glass vase, its surface gently textured so that it sparkles in the soft daylight, like something just placed on a sunlit sill in a Primrose townhouse. Dominating the arrangement are generous gerbera daisies in deep fuchsia and magenta, their wide, layered petals circling dark, velvety centers that provide a strong, confident heart to the design. Around them, rounded sprays of bicolour chrysanthemums create a lively halo, each bloom transitioning from vivid purple at the edges to crisp white toward the middle, where golden yellow disks glow warmly. Nestled between these statement flowers, creamy white roses and tight rosebuds introduce a quieter elegance, their petals smooth and slightly curved, suggesting the gentle scent that often drifts through small local flower studios off Gloucester Avenue. Fine, cloud-like sprays of white baby's breath weave among the stronger shapes, breaking up the blocks of colour and adding lightness, like tiny stars scattered through foliage. Rich green leaves frame the entire composition, their glossy surfaces and varied shapes providing contrast and depth, making the colours appear even more saturated. The stems are clearly visible through the glass, neatly cut and fanned out in the water, emphasising the bouquet's freshness and careful craftsmanship. Around the neck of the vase, a simple piece of rustic twine is tied in a tidy bow, from which hangs a small, white rectangular tag printed with a delicate pink flower motif and elegant green script, hinting at a heartfelt note for an anniversary, get-well wish, or just-because gesture. The softly blurred white background, lit as though from a nearby window, keeps all attention on the flowers, capturing the quiet joy of receiving a same-day floral delivery in the Primrose area.
PINK SWEETNESS
£55.00
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A vibrant, expertly assembled bouquet photographed on a white background, where three intense fuchsia Gerbera daisies take centre stage with their radiating petals and stark dark centres. Nestled among them are delicate, slightly muted lavender-pink roses in a fresh, budded state, their layered curves softening the overall silhouette and lending a subtle romantic perfume. Interspersed throughout are small clusters of purple statice or limonium-tiny stars of cool violet that introduce texture and depth without overwhelming the composition. Lush green foliage, reminiscent of salal and eucalyptus, forms a generous, glossy backdrop: broad leaves that cradle the blooms and inject a sense of garden-fresh vitality. The bouquet has been wrapped with intention for gifting-an inner layer of soft, matte pale pink tissue cushions the stems while an outer veil of translucent fuchsia-pink cellophane, slightly crinkled, catches light and echoes the blooms' tones. The lower edge reveals the top rim of a clear glass vase or container, suggesting the arrangement is ready to be displayed on a dining table or mantelpiece. As a local florist serving Primrose and nearby Chalk Farm Road, Primrose Florist often recommends this joyful combination for birthdays, anniversaries, or to brighten someone recovering at home; its colour story reads as affectionate and celebratory. The tactile contrasts-the velvety rose petals, the crisp gerbera faces, the papery statice, and the cool glass-are all carefully balanced to create a bouquet that looks as fresh as it smells.
SORBET
£49.00
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TRUE ROMANCE
TRUE ROMANCE
£110.00
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A luminous cluster of vibrant pink oriental lilies stands tall in a clear glass vase, pictured against a clean white studio surface to emphasise colour and form. The arrangement presents a generous halo of large, six-petalled blooms in a rich spectrum from rosy pink to fuchsia, each blossom curving into an almost sculptural star shape; their centres glow chartreuse-yellow that gently fades to creamy white, setting off the intense outer tones. Dark, wine-coloured stamens dusted with pollen punctuate the open faces, while numerous elongated buds-some with pale green tips, others tightly furled in deep pink-hint at days of unfolding beauty. Glossy, lanceolate leaves and sturdy upright stems create a verdant framework, and the transparent vase, with its glimpse of trimmed stems and clear water, signals fresh handling and considered construction. Controlled studio lighting brings out the petal texture, the satin sheen of the surfaces, and soft reflections on the glass without distracting from the flowers themselves. As a local florist attuned to Primrose and nearby Camden markets, Primrose Florist often composes bouquets like this for births, Mother's Day, and thoughtful get-wells; the arrangement reads as both celebratory and soothing. Imagine it set on a kitchen island near Gloucester Avenue, filling a compact city flat with scent and colour-an arrangement chosen by hands who know the neighbourhood and understand how a single vase can lift an everyday room.
VIBRANT DELIGHT
£60.00
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Brought to life by the talented hands of Primrose Hill's local florists, this bouquet captures a harmonious blend of classic charm and heartfelt celebration. Gathered within a crystal-clear, rounded vase, full-bodied carnations in crimson red, pale blush, and creamy white burst upward with luxurious texture. Each carnation's layered petals add a tactile richness, while airy clouds of white baby's breath gently embrace the focal blooms, providing a soft, ethereal balance. The arrangement is crafted to near-spherical perfection, each hue intermingling in a dance of color and grace, reminiscent of lively gatherings along Gloucester Avenue. Subtle glimpses of submerged stems and fresh water speak to the bouquet's just-picked vitality, ideal for same-day delivery to homes and offices throughout Primrose. Illuminated by diffused, natural light against a spotless background, the scene radiates joy, warmth, and thoughtfulness-making this bouquet not just a floral gift, but an expressive gesture for milestones or spontaneous acts of kindness in the heart of the community.
WARM WISHES
£55.00
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This exceptional bouquet, hand-designed with the artistic flair characteristic of Primrose Florist, captures the warmth and charm of Primrose through a symphony of colour and texture. Dominating the arrangement are radiant orange and peach gerbera daisies, each petal glowing gently in the soft, natural daylight. Nestled between them, deep magenta roses add a lush complexity, their velvety petals curling protectively inward like quiet secrets shared in a local café. Wisps of bright green foliage burst outward, framing clusters of pure white alstroemeria and tiny white spray roses that lend sparkling highlights, reminiscent of dappled sun along Regent's Park Road. Several large, crisply arched aspidistra leaves form a glossy, verdant ring at the bouquet's base, offering visual weight and an elegant sense of structure akin to the classic gardens near Fitzroy Road. Beneath the blooms, a sturdy clear glass vase displays the intertwining green stems-a fresh, organic touch. This composition conjures scent memories of sweet rose and gentle lily, subtly mingling with the greenery, creating an uplifting aura ideal for a thoughtful gift or centerpiece. Whether marking an achievement, welcoming a new neighbor, or simply brightening a space on a Primrose morning, this arrangement speaks of warmth, gratitude, and a distinct local identity.
WONDER
£60.00
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